Our Owner and CEO, Don Bowman, was instrumental in creating National Truck Driver Appreciation Week. His advocacy during his time as ATA Chairman helped establish this important recognition for the trucking community. Truck Drivers deserve to be celebrated every day of the year, but during this week we do everything we can to make our drivers feel extra special. Drivers were treated to early morning breakfast sandwiches, ice cream trucks, cookouts, full service truck fueling and had the opportunity to pie their Operations Managers in the face. Each driver also received a personalized cooler backpack as a special thank you.